March 2023
Volume.2, Issue.III, March 2023
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1 |
Paper Title |
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Author’s Name |
Ritik Chadha, BBA student, Department
of Management, Galgotias University, Greater Noida (U.P) |
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Page no. |
01 - 04 |
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Doi |
PSR-2303001 |
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2 |
Paper Title |
Research
Paper on The Coca-Cola Company's training and development effectiveness |
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Author’s Name |
Tejaswini Mandapati, BBA student, Department of Management,
Galgotias University, Greater Noida (U.P) |
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Page no. |
05 - 08 |
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Doi |
PSR-2303002 |
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3 |
Paper Title |
Impact Of
Social Media Marketing On Brand Awareness, Brand Image And Brand Loyalty |
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Author’s Name |
Vaibhav Singh, BBA student, Department of Management,
Galgotias University, Greater Noida (U.P) |
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Page no. |
09 - 12 |
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Doi |
PSR-2303003 |
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4 |
Paper Title |
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Author’s Name |
Prince Rathi, BBA student, Department of Management,
Galgotias University, Greater Noida (U.P) |
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Page no. |
13 - 20 |
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Doi |
PSR-2303004 |
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5 |
Paper Title |
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Author's Name |
Jino Paikada, BBA
student, Department of Management, Galgotias University, Greater Noida (U.P) |
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Page no. |
21 - 24 |
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Paper id |
PSR-2303005 |
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6 |
Paper Title |
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Author"s Name |
Priyam Singh, BBA student,
Department of Management, Galgotias University, Greater Noida (U.P) |
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Page no. |
25 - 29 |
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Paper id |
PSR-2303006 |
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7 |
Paper Title |
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Author’s Name |
Sneha Shukla, BBA
student, Department of Management, Galgotias University, Greater Noida (U.P) |
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Page no. |
49 - 53 |
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Paper id |
PSR-2303007 |
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8 |
Paper Title |
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Author’s Name |
Vivek Chaudhary, BBA student, Department
of Management, Galgotias University, Greater Noida (U.P) |
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Page no. |
30 - 32 |
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Paper id |
PSR-2303008 |
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9 |
Paper Title |
A study on work :- The impact of influencer
marketing on consumer purchase decisions |
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Author’s Name |
Shubham Garg, BBA
student, Department of Management, Galgotias University, Greater Noida (U.P) |
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Page no. |
33 - 36 |
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Paper id |
PSR-2303009 |
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10 |
Paper Title |
A Study On
Exploring The Impact Of Celebrity Endorsements On Consumer Buying Behavior |
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Author’s Name |
Jitesh Sangwan, BBA student,
Department of Management, Galgotias University, Greater Noida (U.P) |
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Page no. |
37 - 41 |
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Paper id |
PSR-2303010 |
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11 |
Paper Title |
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Author's Name |
Shashwat Parmar, BBA
student, Department of Management, Galgotias University, Greater Noida (U.P) |
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Page no. |
42 - 48 |
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Paper id |
PSR-2303011 |
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12 |
Paper Title |
“Study On The Impact Of Electric Vehicles On The Roads In India” |
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Author's Name |
Mr. Amritanshu
Ranjan, BBA student, Department of
Management, Galgotias University, Greater Noida |
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Page no. |
54 - 58 |
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Paper id |
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13 |
Paper Title |
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Author's Name |
Mr. Tushar Jaiswal, BBA
student, Department of Management, Galgotias University, Greater Noida |
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Page no. |
59 - 65 |
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Paper id |
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14 |
Paper Title |
“Research
Paper On “Fundamental Analysis And Equity Valuation Of Dabur” |
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Author's Name |
Mr Pratham Swarup Shukla, BBA student, Department of Management,
Galgotias University, Greater Noida, Uttar Pradesh |
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Page no. |
66 - 70 |
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Paper id |
PSR-2303014 |
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15 |
Paper Title |
“Research
Paper On Use Of Social Media For Recruitment Process” |
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Author's Name |
Ms. Sonakshi Verma, BBA student,
Department of Management, Galgotias University, Greater Noida, Uttar Pradesh |
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Page no. |
71 - 78 |
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Paper id |
PSR-2303015 |
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16 |
Paper Title |
“The Most
Effective Social Media Techniques to Increase Customer Engagement” |
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Author's Name |
Mr. Yash
Tripathi, BBA student Department of Management, Galgotias University, Greater
Noida,(U.P) Mentor Name – Miss.
Jagriti Gupta Department of Management, Galgotias University, Greater
Noida |
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Page no. |
79 - 81 |
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Paper id |
PSR-2303016 |
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17 |
Paper Title |
"A Study Based On Behaviour And Satisfaction Of
Customers To Towards Online Shopping" |
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Author's Name |
Mr. Abhishek
Pandey, BBA student Department of Management, Galgotias
University, Greater Noida,(U.P) |
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Page no. |
82 - 86 |
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Paper id |
PSR-2303017 |
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18 |
Paper Title |
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Author's Name |
Mr. Garvit Gupta, BBA student Department of Management, Galgotias
University, Greater Noida (U.P) |
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Page no. |
87 - 90 |
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Paper id |
PSR-2303018 |